Rexona

Rexona's unique formulation, gives you extra protection just when you need it, so you'll know that your deodorant won't let you down, giving you the confidence to face the day's challenges.
A trusted partner for over 100 years
Rexona was originally created in Australia in 1900 by a pharmacist and his wife. Since then it has led the field by providing consumers with cutting-edge technology that is proven to deliver outstanding results.
Rexona offers a wide range of highly effective antiperspirant deodorants to meet the everyday needs of men and women - everywhere. Rexona with its unique active ingredients provides 24-hours protection against body odour and underarm wetness to help keep one physically fresh and mentally confident, even in the toughest moments.
Rexona Deodorant for Women
Specially formulated for strong, active, independent, driven women who know what they want and how to get it, Rexona provides protection from odour and wetness and gives confidence all day long.
Rexona deodorant sticks, roll-ons and sprays now available in 4 refreshing fragrances:
- Silk - fresh and feminine
- Free Spirit - light and uplifting
- Cool White - light and clean
- Oxygen - light and pleasant
Rexona Deodorant for Men
Because men sweat up to 50% more than women, Rexona for Men is specially formulated to control underarm sweat and kill odour causing bacteria, giving effective protection against body odour, to keep you clean and fresh 24 hours a day even in very demanding situations.
Rexona for Men is available in sticks, roll-on and sprays and comes in three fresh masculine fragrances:
- Ionic - energetic
- Ice Cool - cooling
- Extreme - dynamic
Myths & facts about body odour
What causes body odour?
Underarm wetness is the main cause of body odour. We primarily have 'apocrine' glands in our underarms, which secretes a certain type of protein. When bacteria decomposes these proteins, bad odour is easily produced.
Does everyone have body odour?
Of Course! But most people can't smell it on themselves because it is scientifically proven that you can get immune to your own body odour over time. That is why many people don’t realise that they have body odour, although they can notice it on others.
How does Rexona control body odour?
A special formulation in Rexona is designed to prevent body odour while keeping you dry and odour-free 24 hours a day, even during the toughest situations.
Key facts
- World's largest deodorant (number 1 position in 34 countries)
- Dermatologically approved
- Only brand tailored to the needs of both men and women with separate product ranges for each
- Gives you 24 hour protection from underarm wetness and odour - guaranteed
From our range
Rexona for Men
Rexona for Women

